Lisa Benson

Shareholder, Lead Generation Services
lbenson@thegrowthpartnership.com
As a shareholder, Lisa Benson guides the strategy and operations of the Lead Generation Services Division of The Growth Partnership, Inc. Using a sophisticated nurture-marketing model, she and her team of experienced marketing and business development professionals help accounting firms achieve a delicate balance between short-term results and long-term relationships.
With over 20 years of diverse sales management experience, Lisa’s knowledge and understanding of activity-based sales processes is an asset to each accounting firm she works with. Lisa has been the driving force behind the execution and development of The Growth Partnership’s lead generation process, successfully establishing one of the first commercially successful business development centers in the Midwest.
Prior to joining The Growth Partnership, Inc., Lisa recognized the need for coordinated sales processes management solutions in competitive organizations and founded SalesForce Partners Inc. in 1998. Since its inception, The Growth Partnership teamed with SalesForce Partners Inc. to create business development opportunities for clients. The TGP/SFP team created significant results for clients, and the partnership between the companies proved to be a good fit. It was, therefore, natural for SalesForce Partners to merge with The Growth Partnership in 2002, creating a division focused entirely on lead generation and business development for CPA firms.



