Lisa Benson

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Shareholder, Lead Generation Services
lbenson@thegrowthpartnership.com

As a shareholder, Lisa Benson guides the strategy and operations of the Lead Generation Services Division of The Growth Partnership, Inc. Using a sophisticated nurture-marketing model, she and her team of experienced marketing and business development professionals help accounting firms achieve a delicate balance between short-term results and long-term relationships.

With over 20 years of diverse sales management experience, Lisa’s knowledge and understanding of activity-based sales processes is an asset to each accounting firm she works with. Lisa has been the driving force behind the execution and development of The Growth Partnership’s lead generation process, successfully establishing one of the first commercially successful business development centers in the Midwest.

Prior to joining The Growth Partnership, Inc., Lisa recognized the need for coordinated sales processes management solutions in competitive organizations and founded SalesForce Partners Inc. in 1998. Since its inception, The Growth Partnership teamed with SalesForce Partners Inc. to create business development opportunities for clients. The TGP/SFP team created significant results for clients, and the partnership between the companies proved to be a good fit. It was, therefore, natural for SalesForce Partners to merge with The Growth Partnership in 2002, creating a division focused entirely on lead generation and business development for CPA firms.

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"Mission Accomplished! As a result of TGP's training, we are seeing significant differences in our team's beliefs and behaviors.

VMSW LLP

"We attended various presentations and webinars from different organizations on topics related to 'measuring the satisfaction and loyalty of key clients'. The Growth Partnership delivered the best material and we walked away with great tools."

Brian Bowman

"I'm acting differently, making better decisions, and getting more done due to the time management principles I learned from TGP."

"TGP's presentation on 'The Ultimate Question was easily the most interesting, informative, beneficial, and enjoyable forum event I've attended. The way the information was presented solidified the Business Development concept."

American Express

"The structure, examples, and lessons are invaluable for sales calls."

"So many of our participants commented on how much they enjoyed and learned from all the concepts you explored with our members. Some of our hard nosed CPAs even commented on the sessions you did. I was thrilled to work with your team. You speak the language understandable to CPAs, but have the credibilty to challenge them to think about what the profession will look like tomorrow."